MTV, after decades of using the tagline, "Music Television," in its logo has removed the tagline entirely. This move is the official indication that the channel has left behind its musical roots and is now completely focused on producing reality shows. I don't know why they waited until now to do this since they haven't played music in about three years.
They also have a see-through version of the logo which allows them to feature the faces of current entertainers and cast members from their slate of shows.
Personally I'm underwhelmed, but then again, I don't watch MTV so I would be.