Kanye West/Kid Cudi x Welcome To Heartbreak
Today, music undoubtedly plays a major role in cultural trends. The music influencers set the tone for what’s cool in fashion, lifestyle, and culture. We look to music for this guidance, and I am thrilled to find inspiration this season in what I call, hyper real. Color over-lapping, vibrant hues, distorted images, neon’s…by changing what’s real into fantastical illusions, these elements create an entire emotional experience. Artists such as Kanye West, Beyonce, and Kid Cudi have all partaken in this trend with recent music videos and photo shoots, bending the rules of traditional entertainment. Get inspired, then grab a pantone card!